Browsing by Author "Dönek, Erol"
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Evaluation of Facebook Uses of Construction Companies in Konya from Public Relations Perspective
Dönek, Erol; Özkaynak, Merve; Ulusoy, Mine (Salih YILDIZ, 2018)As a result of the development of communication technologies, the tools by which brands can communicate for public relations and advertising activities are increasing and diversifying day by day. The social media tools ... -
The Relationship Between the Festival Attributes and Perceived Destination Branding: A Case Study from Amasya Turkish Cuisine Festival
Pala, Kenan; Avşar, Melahat; Daskin, Mustafa; Dönek, Erol (2023)The present research aimed to determine the link between Turkish cuisine festival attributes and perceived destination branding in Amasya destination. Data was collected from non-native university students study in ... -
Role of Historical Constructions in The City Branding: Konya-Seljuk Buildings
Özkaynak, Merve; Ulusoy, Mine; Dönek, Erol (Salih YILDIZ, 2018)City branding can be evaluated as a whole of brand communication strategies aiming to increase people's preference for living in that city, their investments, and their desire to visit both domestic and foreign tourists. ...